real publicity for your automobile dealership business? checkout these 8 platforms.

     Publicity for your automobile dealership business is one of the major ingredients for long term recognition and success in the business world as a whole. Business publicity is a major playing factor of any business's success because it is what makes people aware of your product and services and it helps them make up their minds whether or not, to patronize you.
     I will not be going too far if I say that publicity is the lifeline of your business because it is one of the major factors for your business growth. You are in business to make money and people must know about you and what you do for you to make that money. You can get people to know about you through one form of publicity or the other. Some of the ways by which you can get effective publicity for your automobile dealership business are:
     1. YOU: I think this one is obvious, you are the number one publicity for your business because no one knows or can talk about your business better than you. You need to talk to people around you. So talk to your friends, your neighbors and all other people you meet about what you do. Encourage them to also help you tell their friends.
     2. WEBSITES: You can get publicity for your automobile dealership business by harnessing the power of the internet. Create your own website, make use of popular media like facebook, twitter googleplus etc. Encourage your friends to like and share your business pages.
     3. TELEVISION ADVERTS: This medium works very fast in publicizing your business because of its large audience. You can target popular programs and series and run advert slots on them.
     4. RADIO ADVERTS: You can also get publicity for your automobile dealership business through this medium. It also works very fast because it is perhaps the most affordable medium in developing economies.
     5. PRINTED MEDIA: This medium also has its own audience and you can use either:

• newspapers/magazines: These come in daily editions, weekly editions, monthly editions and so on. You can choose the one that best suits your business plan and see how it augurments your business publicity.
• fliers: You see people most times at strategic locations sharing out fliers. This is because they are a very  effective way of bringing your business to the awareness of the public. They are particularly effective when you are launching a new product or starting a new business entirely.

     6: POWER OF THE TONGUE: Word of mouth from person to person makes a business go viral in a little time. This is the referral system. When someone who has patronized your product or service recommends it to someone else. This only works when that customer is satisfied and pleased, so, ensure you deliver quality at all times.
     7: QUALITY ASSURANCE: This not only publicizes your business, it lets you be in business and makes your business experience fast growth. Whether you are offering products or services, if you ensure quality, you will always have patronage. Imagine you selling a car to someone and everyone keeps asking the person "where did you buy this car?" That is what I call real publicity for you.
     8: GIVE AWAYS: From time to time give something away that won't break you, because everyone loves free stuff. If you are not strong enough to give away samples of cars, you can always make do with car accessories and related services. You can also give away free trials and promotional gifts.
     In conclusion, whether you are a small, medium or large scale auto dealership business, or even a 'one man' business, publicity for your automobile dealership business is a must. This is because without the public being aware of your business, there won't be business expansion and eventually you might have to close down the business. Please your comments and ideas of other platforms will be appreciated.